Wrangler FW24 — Creative assistant by Nazlı Can

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Wrangler FW24

Creative assistantFW24 campaign · 2024
Wrangler FW24 — Creative assistant by Nazlı Can — cover

An American high school rebuilt as a set: red lockers, a chequerboard floor, framed certificates that belong to no one.

Wrangler FW24 is dressed as a school year — varsity knits, flannel, sherpa, workwear denim — and staged inside a place that only exists for the camera. The set does the season’s colour work: lacquer red against black-and-white tile, denim indigo, a single burgundy logo sweater. Two characters move through it, sometimes together, sometimes passing.

I worked as creative assistant: look preparation and continuity, dressing between set-ups, and keeping the two wardrobes legible as one story across the set changes.

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Credits
PhotographyKemal Tıkna
Creative directionSezen Geren
StylingHakan Nalçacı
Art directionKarya Gültang
Creative assistantNazlı Can
Styling assistantBalım Tıkna
HairZiya Doğan
Make-upMeral Kaftancı
ProducerNeslihan Çorapçı
AgencyArt Studio Plus
ClientWrangler